1+ day, 4+ hour ago   (399+ words) JAL Bath Fittings, the premium bath fittings and sanitaryware brand, has launched a new digital brand film and announced acclaimed actress Wamiqa Gabbi as its official brand ambassador, marking a significant step in the brand’s journey towards strengthening its national…...

1+ week, 8+ hour ago   (495+ words) MediaBrief IKEA Hong Kong has launched Make Space for What You Love, a new integrated campaign encouraging Hong Kong people to make room for what makes them happy, despite the city’s notoriously tight living conditions. The first campaign created under…...

1+ week, 5+ day ago   (232+ words) Ebco Pvt Ltd., a manufacturer of door hardware and building solutions, has launched its ESmart Digital Lock Range, now available across metros and major cities in India. The range expands the company’s smart security portfolio with keyless access solutions for…...

1+ week, 6+ day ago   (328+ words) Lauritz Knudsen Electrical and Automation, a leading player in India’s electrical and automation sector, today unveiled ‘Partner Hai Na’, a new integrated campaign that celebrates the often-unseen role electrical solutions play in enabling life’s everyday moments at home. At its…...

2+ week, 5+ day ago   (404+ words) For someone buying a home, phrases such as ‘Last Unit, Best Price’ can quickly turn a property conversation from information into persuasion. But when the decision involves one of the biggest financial commitments of a lifetime, how much of that…...

3+ week, 10+ hour ago   (522+ words) For KAFF Appliances, the festive strategy is centred on moving beyond price-led communication and positioning the kitchen as an important part of modern home living. Speaking about the brand’s festive strategy this year, CEO Nalin Kumar, says, “Our strategy is…...

3+ week, 3+ day ago   (371+ words) The study, The Evolution of Co-Living: Market Dynamics and Investment Potential, projects the market to grow from USD 0.53 billion in 2025 to USD 1.96 billion by 2031, a CAGR of 24.34 per cent. In rupee terms, that is a move from roughly INR 4,000 crore…...

3+ week, 6+ day ago   (574+ words) Speaking about Hindware’s festive strategy this year, Arunima Yadav, Head of Marketing, Hindware Limited, says, “For Indian consumers, the festive season is more than a celebration it’s a time to refresh homes, upgrade kitchens, and prepare for memorable moments with…...